Reliability Proven by Every Tiggo 7

The journey has taken 10 Tiggo 7 customers to Zanjan and Tabriz, up the mountains of Ardabil during a snow storm, through the Astara Border and along the coast of Azerbaijan, and then back to Iran.

Khodrocar - After 3000km not one single problem was experienced by any of the Tiggo 7s, this was a true test of reliability, with many of the same model of car being driven by different people through challenging roads and weather conditions.

This has been a daring and innovative customer experience created by Chery, and the 1st international Member's club event for any car company in Iran.

The experience has been created in order to let each customer test the benefits of their Tiggo 7, such as the Turbo engine powering up the Ardabil Mountains, the breaking system proving its reliability in heavy snow conditions where visibility only allowed customers to see up to 1m in front of their cars. 3000kms of driving but all passengers were in the comfort of their Tiggo 7s with scenic views through their panoramic sun roofs, and advanced heated seats.

Edward Singleton, Chery Branding Manager, said 'we took great pleasure in designing a fun and challenging experience where our Tiggo 7 customers could try out all of the features of their cars, safety was our no.1 priority and we even took and engineer with us – but during the trip the engineer had to do nothing – there was not one single problem with any Tiggo 7 despite heavy snow, hard terrains, and 3000+km of driving in only 6 days. Thanks to all of our customers, dealerships, and journalists, who joined us for making this trip so special.'